5 Benefits of Having a Responsive Website Design

5 Benefits of Having a Responsive Website Design

These days, more people than ever before are using wireless devices such as smartphones and tablets to surf the web looking for goods and services. That’s why having a website that can support such devices is essential for your success online.

Here, the Cork website design experts from Forza! Direct Marketing discuss the benefits of having a responsive website design optimised for the best results.

1. Streamlining Processes

One of the leading benefits of responsive website design is that it helps make it easier to manage updates and attract new clients. This is because you’ll be able to have a single, dedicated platform for all of your website traffic rather than having to manage and update websites designed for specific devices (such as one for desktop and one for mobile).

2. Boosting Your Audience

If part of your goals as a business is to reach the widest possible audience, having a responsive website is essential. A responsive website that’s easy to use on mobile devices helps you capture more customers. Enabling scrolling options, as well as making it easy to connect your site with social platforms will boost your customer base.

3. It’s SEO-Friendly

When it comes to rising in the search rankings, Google, Bing, and other search engines always prefer mobile-friendly sites over others. This means that having a responsive website design can help your company rise in organic search rankings, increasing leads and conversions on your website.

4. Keeping Customers Happy

As a business, one of your foremost goals is likely keeping your current customers happy, and staying up to date with the latest changes in technology is a great way to do so. Making it as easy as possible to surf your site and check out new goods and services will demonstrate you’re doing your best to keep up with the times and make their buying experience easier.

5. Minimising Costs

With a responsive website, you can cut back on costs by eliminating the need to develop a second website for portable/wireless devices. As mentioned above, having one will also streamline the website design process and reduce the amount of maintenance and labour necessary to keep your website up to date.

Contact us for website design in Cork today!

Learn more about responsive website design in Cork by contacting us online today or calling (021) 240 9022. We also specialize in direct marketing, marketing consultancy, advertising and copywriting, and more!

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