5 Tips for Choosing the Best Web Design Company
When it comes to web design, there are a plethora of companies out there to choose from. However, some are better than others and will be more suited to your company’s specific needs. That’s why Cork’s leading web design company, Forza! Direct Marketing, has collected some of the foremost tips here for selecting the best company for you.
1. They Employ Responsive Solutions
Although it’s certainly nothing new, responsive web design is becoming essential to many companies as mobile usage online grows. This means creating and optimising your website to be accessed and read from any device. Additionally, it should offer an easy user experience (UX) and be informative and eye-catching no matter where or what device your site is accessed from.
2. They Boast a Proven Track Record
It’s no secret that a company with more experience and a proven track record will offer services of the utmost quality. This means that they’ve been around for a while and have a website that reflects not only the latest design tactics but also a rich portfolio of work with past clients. Don’t be afraid to ask for examples of work they’ve done and references.
3. They’re Familiar with the Sales Funnel
Any website design company should be familiar with not only the best ways to improve user experience and attract new customers but also how to move potential leads through the sales funnel. They should be familiar with creating landing pages that are designed to those ends, meaning pages for different parts of the sales funnel that lead potential clients toward making a purchase or contact with your company.
4. They Establish Metrics & Produce Measurable Results
One of the most important aspects of any web design company is that they not only do a great job in creating an eye-catching site but also provide you with data and results. They should be able to tweak any aspects of your site to ensure that it meets today’s industry standards and keeps providing the best UX.
5. They Work in Multiple Industries
Working with a web design company that has experience working in a variety of industries will ensure that they’ll be able to meet not only your expectations but stay in line with industry design trends. They can customize a website that makes you stand out against competitors.