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In need of inspiration? Watch this!

In case you haven’t seen this already, then do yourself a favour and watch this youtube video from Fáilte Ireland in conjunction with the Dept of Foreign Affairs & Trade.

Click here to view Ireland Inspires video

Irish consumer loyalty – what’s really working?

With more and more loyalty programmes launching every week, what do businesses and consumers really feel about them? What channels are most effective at driving loyalty? And how do consumers prefer to engage with them?

In a survey that is the only of its kind…